10 Offers 305K Over Asking-How We Did It

06 Nov 10 Offers 305K Over Asking-How We Did It

The right pricing strategy + the right improvements = 10 offers and $305K over list price!

Generating multiple offers in a non-multiple offer environment


Simple updates and correct pricing often make our sellers hundreds of thousands of dollars over their asking price. My background in design gives me the ability to see what improvements need to be made and with the help of my team they are flawlessly executed. This combined with the right pricing strategy will get you top dollar for your home.


70 Sheridan St. | Seller Represented | Sold for $1.6M | $305K over list


This 3 bed, 2.5 bath Mediterranean Revival home in the heart of SOMA, features multiple living areas, dedicated office space, and a spacious, secluded backyard. Initially there was no main living space so we created this by walling off a portion of the garage and connecting it to the yard and the kitchen. We updated the light fixtures and the countertops, refinished the floors and painted the concrete downstairs. To really bring the urban chic look and feel together we painted the high ceilings and added industrial lighting.

You don’t have time for this? Live abroad (like our client)? We’ve got you covered. With our vendor connections we were able to do all these renovations in less then 5 weeks!

These improvements allowed us to sell the home for $305K over asking price and the best part is the sellers only spent $100K!



After the improvements our client wished they could have lived there just a bit longer! That is until we sold the home for $305K over asking price. We received 10 offers during a time when we were not seeing multiple, if any, offers on other properties.

We decided to price this home below where we thought it would sell because we understand when this strategy works and when it doesn’t. Quite frankly without any investment in this home it probably would not have sold at all given the market.



There is no one size fits all approach. Having an experienced agent who is innovative, understands and can adapt to the ever changing San Francisco market is critical to being able to buy or sell a home – especially right now. Please reach out with any specific questions. We’re here to help!



We are a Top 10 SF Agent for all sales in 2019 (per MLS). We are ranked in the top 65 small agent teams nationwide in 2020 (per WSJ Real Trends).

On average, we are getting buyers into contract in less than two offers.  Depending on the season and price point, the timing can be as little as a 1-6 weeks. For sellers we are making them more money. Our average list to sale price is 108.7% vs the city average of 105.6%.

If you know anyone who is thinking of buying or selling, please connect us. We’d love to help them list or find their perfect home.

I absolutely love the work that I do and the people I get to work with. As my clients know, we are always here for them!

Please send us an introduction to anyone you know who might be thinking of buying or selling. It’s never too early to consult a Realtor for strategies.

Call for an appointment

(415) 735-5867

Top 10 Team in SF
WSJ 2020 Real Trends Ranked Top 65 Out Small Agent Teams Nationwide

info@ruthkrishnan.com | Lic #01862279